Organizations are going through a strong change in mindset from Business Intelligence to Business Analytics. In the past, companies’ biggest differentiator was BI, but today, in a broader context, the differentiator is Business Analytics. It truly brings out big opportunities to organizations especially on optimization and risk management.
Drivers for this change are already happening in the form of availability of Big-Data, advanced analytics tools, and increased Mobile capabilities. It is for the organizations to use them in novel ways. There is clearly a big positive difference between organizations that leverage BA than those who don’t. This is apparent even within departments within an organization.
The change for an organization towards Analytics is compelling not just because of the opportunities it provides. In fact, the most interesting outcomes are among Process optimization, Modeling capabilities, and empowering middle level managers to make analytical decisions. These outcomes can be extended to any initiative or department within the company.